Always rooted in Front End Innovation in her tenure at PepsiCo, Gabby has gone from Product Developer to certified Trendologist within the PepsiCo Beverages North America division. With a food science background but insights-driven instincts, PepsiCo has developed in her a new capability surrounding trends and competitive intelligence, and all within the R&D function. Gabby currently leads the Trend Collective program alongside her work in Front End Innovation based in Valhalla, NY.