Win, Win: Developing Plant-Based Protein with No Compromise

The future of plant-based protein is clean, minimally processed food that tastes good – with no compromise between simple ingredients and a great taste.
The journey to find high-quality protein never ends. To develop the best products for consumers, R&D teams need to continually innovate to stay ahead of the curve and continue appealing to changing consumer desires and demands.
One of the most important parts of R&D is consumer research – consumer preferences and desires can and should drive product reformulation. Lightlife found that consumers were looking for products with clean, simple ingredients which led the brand to challenge themselves to reformulate products to meet these demands.
Where food is made makes a difference. There is significant value to developing plant-based protein products in a kitchen versus in a lab. You can taste the difference.
R&D provides an opportunity to reimagine and change the food ecosystem to make great tasting, nutritious, sustainable and affordable food.