AI and Insight - How Innovation in Methodology is Driving a Higher Standard of Product Innovation

Nikolas brings 12 years’ experience working across the research sector. A ‘classically trained’ qualitative researcher turned social prediction expert, his practitioner background offers a new and fresh perspective on how to use, apply and humanize data to drive change. A specialist in commercialising big data and insight propositions for global brands and businesses, Nikolas co-founded Black Swan's Insight & Innovation division – now known as Black Swan Data following an acquisition by the Black Swan Group. Nikolas continues to advise FTSE 100 businesses globally - for brands including Danone, McDonalds, PepsiCo, Starbucks, Mondelez & Unilever, to name a few - to drive innovation through the power of social intelligence programmes.